DTI program seen as CSR alternative

Katlene O. Cacho

LEAD organizers of the Kapatid Mentor Me (KMM) Program are open to partner with institutions to adopt the KMM module in their corporate social responsibility (CSR) initiatives, particularly those which have an entrepreneurship component.

KMM is a Department of Trade and Industry (DTI) initiative aimed at helping micro, small and medium enterprises (MSMEs) scale up their businesses through professional mentoring. The project is rolled out in collaboration with the Cebu Chamber of Commerce and Industry (CCCI).

CCCI vice president for business development and management services Virgilio Espeleta disclosed that he has met with several private companies with business-inclined CSR projects and pitched to them the KMM program as a way to improve their community interventions.

“We are open to be in partnership with institutions...They are interested to adopt the KMM program in their projects,” said Espeleta. He said the initiative is still in the works but stressed that the proposed partnership can be done nationwide.

The CCCI official sees the adoption of the KMM program among institutions a welcome development, as it will help the government reach out, equip and help more MSMEs grow their respective businesses.

At present, the KMM program is only limited to accept 20 MSMEs (ideal) to be enrolled in the program per batch. DTI Cebu and CCCI are now starting to mentor the second batch of the program.